Welcome to The Copy Fix Audience Framework. This program walks you through the eight pillars of messaging that converts and gives you a deep-dive experience into sales psychology. We’ll be breaking down the internal factors that affect sales, the external factors that affect sales, and offer-related factors that affect sales.
This framework comes to you straight from inside my online copywriter training platform, Written Results Academy, which is why in the videos you’ll hear it referred to as the Written Results Framework. When you put this framework to use, you’ll know exactly what needs to be addressed in order for your sales copy to get results for you and/or your clients’ copy!
I recommend starting at the beginning and working your way through. And don’t forget the workbook and action manual. They’re there to help you put to work what you learn. Any infographics used in this program will also be included in the workbook.
Let’s get started!