Copy Writing

work

The 4 Types of “Work” You Need To Build A Sales Copywriting Business

I grew up in a farming community in rural Iowa where you either farmed or worked on a business that supported agriculture. My graduating class had 31 students, and until I was about 10 years old, there wasn’t even a Walmart within 40 miles.  I went off to college and got a journalism degree. My …

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Offer

3 (More) Things To Know About The Offer Before Writing Killer Sales Copy

I have a confession to make. I read all the reviews.  Yep. That’s me. I’m that person who takes a one-way trip down Analysis Paralysis Lane and turns right at Inability to Commitsville when I need to make a purchase. Need an example of what I mean? I can spend hours, days, and weeks trying …

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write for buyers

6 Things To Know About Buyers Before Writing Killer Sales Copy

What is your biggest struggle when it comes to writing copy for buyers? That’s the question I ask everyone who requests access to the Facebook group for my free Funnel Copy Fix 5-Day Challenge. I want to know what’s tripping them up, what makes them feel stuck, and what keeps them from getting the results …

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10 Important Lessons Copywriters Can Learn From A High-Ticket Funnel Designer

Ricky Leyva of Pixel Graffiti recently joined me for a chat about the partnership between sales copy and funnel design. Ricky is a designer who builds some of the most beautiful funnels I have ever seen. He’s built funnels for all kinds of people, including Russell Brunson and Grant Cardone. You can see his designs …

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Ad Copy that converts

4 Things You Must Do For Facebook Ad Copy That Converts

Want to know how to write Facebook ad copy that coverts? Keep reading, because I’m going to give you my four best tips! With over two billion daily active users, the Facebook platform offers massive advertising potential. For years, Facebook has dangled cheaper click throughs and costs per acquisition than its more commercial (and less …

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5 Behind-The-Scenes Sales Conversion Strategies Copywriters Use

There are many factors that can impact sales conversions of your products and services. Need a few examples? How about your: Online presence Traffic and targeting Integrations Sales funnels Offer structure Sales processes Customer service The list goes on and on, but when it comes to the sales copy in your funnels, there are five …

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